Creation of Cultural Tourism Strategy in Banat region
Creation of Cultural Tourism Strategy in Banat region
March/July 2012, Hotel „Srbija“, Vršac
Team of the EU IPA cross-border project “Home of Longevity for Cultural Treasury of Banat – Establishment of Regional Cultural Centre for Banat Heritage – Concordia” together with the Municipality Vršac organized three workshops, giving the initiative for collaboration and cultural tourism strategy creation in cross-border area of Serbian and Romanian Banat.
Representatives of the local cultural institutions, tourist organizations and agencies, as well as entrepreneurs dealing with tourism sector took part in the workshops “Vršac – weekend destination“.
Presentation about cultural tourism, its role in today's society, experiences from other European countries and best practice examples were presented to the workshop participants. Through the discussion the main problems were defined, as well as methods and possibilities for overcoming them. The main potentials of the Banat region were emphasized, giving the initial ideas for making improvements in performance, promotion, information and presentation of the cultural heritage of the Banat region.
Part of the Regional Centre for Banat Heritage mission is to promote and present cultural heritage of the Banat region, Project team made a TV commercial and a brochure that represent the most important monuments on the territory of the City Museum Vršac.
http://www.banatheritage.com/english/workshops/15-creation-of-cultural-tourism-strategy-in-banat-region#sigProGalleriaf6a3b0dfc3